Tuesday, 25 August 2020

Avoid Four Common Web Design Mistakes to Boost SEO Ranking

 

Whether you are building a new website or redesigning your existing one, you should never forget important SEO elements. Without SEO elements, your site will never rank high in the search engine result pages (SERPs), which means people will never find it. Quite naturally, your site will be of no use if your target audience fails to find it.

Now, we are going to talk about some common website design mistakes that affect SEO ranking. Make sure you avoid these mistakes to reach your audience in the target market.

Not Using H1 Tags

Imagine you have a website with stylish design and eye-catching colours. But unfortunately, nobody finds it in SERPs. Isn’t it too bad?

Now the question is – why this happens? Well, missing H1 tags can be one of the most common reasons why your website fails to appear on the top of the list. H1 tags are one of the most important SEO elements that help search engines understand what your webpages are about. When you include H1 tags, there are chances that your website will rank high. Missing H1 tags thus means losing the scopes for ranking high.

To make your site SEO-friendly, you can seek help from experts who offer customised solutions for search engine optimisation in Cape Town and other places near you.

Large Media Files and Images

Does your website take too long to load? Probably, it contains a lot of high-resolution images and large media files, and this is the reason why it loads slowly.

To boost your website’s loading speed, you can compress some of these large files and make their size smaller. Tools like Optimizilla, Kraken, and ImageRecycle are pretty much useful for this. Image optimisation is also a great way to improve a website’s loading speed.

Popups

Google always prefer those websites that create good user-experience. Using popups may lead to poor user experience. So, be careful about it. Popups will not only annoy your visitors, but they can also affect your SEO ranking. Make sure you do not make any mistakes that may prevent your site from ranking high.

If necessary, seek help from professionals who provide SEO and web design services in Cape Town and any of your desired locations. Whether it is about building a user-friendly site or improving your ranking, they can help you in several ways.

Thin Content

A website with too short content or thin content is not potential enough to rank high. To improve your website’s ranking, make sure you fill the webpages with SEO-friendly and high-value content. By creating catchy content, you can easily grab the attention of your potential clients.

Improving your website’s ranking will not be difficult when you use the best SEO strategies and avoid the mentioned mistakes. So, just keep in mind what we have said and use proper SEO tactics to boost your ranking.

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